Matt and Jim Eden with the 2019 fundraising cheque for The Breast Cancer Research Foundation

Eden Tyres & Servicing's campaign with Radar Tyres raises £31,046.00 for the BCRF in 2019

We’re delighted to announce that our Radar Tyres campaign in aid of The Breast Cancer Research Foundation raised a staggering £31,046.00 for the charity in 2019. In fact, since we began fundraising back in 2018, together we’ve raised £54,900.00 which will help fund vital research at the BCRF.

“To be in a position to raise such a substantial amount of money for the foundation is a privilege and we are so grateful to our customers for supporting us in this campaign. My family have been personally affected by breast cancer and so we’re acutely aware of just how much impact the diagnosis has. We’re continuing the campaign in 2020 with our next target being the 100K mark. Radar is such a popular, affordable brand of tyre and so we really believe this is achievable.” Matt Eden

Every Radar tyre fitted in our branches ensures a joint donation of £2 from Radar and Eden to the BCRF.

Peter Nicholls, vice president of sales (Europe) for Omni United who own Radar tyres said “This is a staggering amount to have been raised by an independent tyre retailer, those £2 donations certainly add up! We’re delighted that this campaign has raised such a substantial sum of money for such a worthwhile cause and look forward to continuing the campaign in 2020. “

Every 10 minutes a woman in the UK is diagnosed with breast cancer, that’s 144 women every single day and over 50,000 every year.  So many of us are touched and affected by this dreadful disease, it’s heartening to know that this campaign is having an impact.

Published 30th January 2020